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Description
An overview of the theories and issues in mass communication scholarship and how this scholarship relates to both the public concerns about the media and to the historical development of new media.
Text
Media and Culture, 2nd Edition, by Richard Campbell.
Learning Objectives
Students will be expected
- to gain a basic understanding of the way media scholars have conceptualized the media and the media's relationship with both society at large and with individuals.
- to gain a basic understanding of the way scholars have conducted research into various media issues.
- to be able to articulate the concerns the media have raised in this democratic, individualistic, and capitalistic society.
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